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경관의 구성요소·····························································································5
2009년 시?도별 옥외광고물 현황·······························································9
2009년 유형별 옥외광고물 현황································································10
불법 광고물 정비?단속 및 행정처분 건수·············································12
옥외 광고물 수량·························································································12
서울시 옥외광고물 특별정비 개요·····························································13
현행 법령의 문제점·····················································································18
아름다운 간판시범거리 조성사업 현황·····················································21
부산 광복로 시범가로사업 현황································································22
디자인 서울거리 사업 대상지 현황···························································23
경기도「간판이 아름다운 거리조성」시범사업 현황(‘04 ~ ’09)············26
변수에 대한 설문항목·················································································43
천호대로변 ‘간판이 아름다운 거리’ 조성사업·········································46
강동구 천호대로 사업지구 위치 및 규모·················································47
천호동 문구거리 ‘간판이 아름다운 거리’ 조성사업································47
강동구 천호동 문구거리 사업지구 위치 및 규모····································48
연구 대상지역 특성차이··············································································51
표본의 인구통계적 특성(일반시민)····························································52
표본의 인구통계적 특성(광고주)································································53
옥외광고 인식 요인분석··············································································55
만족도 요인분석···························································································56
간판위기의식 (5점 만점)·············································································58
간판에 대한 관리문제의식 (5점 만점)······················································59
간판과 도시경관의 연관성 (5점 만점)······················································60
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경관의 구성요소·····························································································5
2009년 시?도별 옥외광고물 현황·······························································9
2009년 유형별 옥외광고물 현황································································10
불법 광고물 정비?단속 및 행정처분 건수·············································12
옥외 광고물 수량·························································································12
서울시 옥외광고물 특별정비 개요·····························································13
현행 법령의 문제점·····················································································18
아름다운 간판시범거리 조성사업 현황·····················································21
부산 광복로 시범가로사업 현황································································22
디자인 서울거리 사업 대상지 현황···························································23
경기도「간판이 아름다운 거리조성」시범사업 현황(‘04 ~ ’09)············26
변수에 대한 설문항목·················································································43
천호대로변 ‘간판이 아름다운 거리’ 조성사업·········································46
강동구 천호대로 사업지구 위치 및 규모·················································47
천호동 문구거리 ‘간판이 아름다운 거리’ 조성사업································47
강동구 천호동 문구거리 사업지구 위치 및 규모····································48
연구 대상지역 특성차이··············································································51
표본의 인구통계적 특성(일반시민)····························································52
표본의 인구통계적 특성(광고주)································································53
옥외광고 인식 요인분석··············································································55
만족도 요인분석···························································································56
간판위기의식 (5점 만점)·············································································58
간판에 대한 관리문제의식 (5점 만점)······················································59
간판과 도시경관의 연관성 (5점 만점)······················································60
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